Digital standees are an excellent marketing tool for businesses in the pub and bar industry, offering an effective way to promote their products and services to potential customers. In this blog post, we will explore how and why businesses can best utilize digital standees in pubs and bars.
Promoting Special Offers and Events
One of the best ways to use digital standees in pubs and bars is to promote special offers and events. For example, businesses can use digital standees to advertise happy hour deals or live music performances. Digital standees can be eye-catching and engaging, helping to draw in customers and generate buzz around special events.
Showcasing Menu Items
Another effective way to use digital standees in pubs and bars is to showcase menu items. Digital standees can display mouth-watering images of food and drink items, enticing customers to try them out. This can be particularly useful for promoting new menu items or seasonal specials.
Encouraging Social Media Engagement
Digital standees can be a great way to encourage social media engagement in pubs and bars. For example, businesses can use digital standees to display hashtags or social media handles, encouraging customers to take photos and share them on social media. This can help to increase brand awareness and create a buzz around the business.
Providing Entertainment and Information
Digital standees can also be used to provide entertainment and information to customers in pubs and bars. For example, businesses can use digital standees to display trivia games or interactive experiences that customers can enjoy while they wait for their drinks. Digital standees can also be used to display information about the history of the pub or bar, adding to the overall experience for customers.
Providing Wayfinding and Directions
Finally, digital standees can be used to provide wayfinding and directions to customers in pubs and bars. Businesses can use digital standees to display maps of the venue or provide information on how to find certain areas of the bar. This can be particularly useful for larger venues or those with multiple floors.
In conclusion, digital standees are an excellent marketing tool for businesses in the pub and bar industry. By using digital standees to promote special offers, showcase menu items, encourage social media engagement, provide entertainment and information, and provide wayfinding and directions, businesses can enhance the customer experience and generate buzz around their brand. With the right approach and content, digital standees can be a powerful marketing tool that helps businesses to succeed in a competitive industry.
